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Masai Ujiri firmly believes that investments into sports can boost economies.

Ujiri, the only President of National Basketball Association (NBA) of African origin in franchise history, has spent years scouting talents and raise awareness about the success and growth of sports on the continent.

We should be supporting teams here in Africa, that should be our vision. Sports is the next big thing in Africa,” Ujiri said, calling on investors to pay “close attention.” With all the talent in sports, there is no way it should be ignored, he said, reeling off a list of players from Africa on the Raptors team.

The sports ecosystem should be the biggest thing on our continent and has the potential to create jobs and improve livelihoods. African players are in top leagues worldwide and a former footballer is even president of an African state, Ujiri stated.”

As a big advocate of African basketball, Masai Ujiri has also used his position to build a team around a few players of African heritage. He is responsible for acquiring the Congolese Serge Ibaka via trade in 2017, besides of drafting Cameroonian Pascal Siakam and the Nigerian-british OG Anunoby in 2016 and 2017 respectively.

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