Ian Poulter is walking away from LIV Golf, the latest big name to leave, to back his sons' pro dreams and grow his YouTube brand.
Ian Poulter is calling time on his LIV Golf career. The Englishman has announced his exit from the Saudi-backed circuit, adding another name to the growing list of high-profile players heading for the door.
The reasons are personal rather than competitive. Poulter says he wants to put his energy into helping his sons chase careers as professional golfers, guiding them through a path he knows well after decades at the top of the sport.
The other half of the plan is off the course. Poulter wants to build up his YouTube channel, where his personality and sense of showmanship have long been part of the appeal. For a player who has never shied away from the spotlight, it is a natural next step.
Poulter is a Ryder Cup fixture with a reputation for big-moment golf, so his departure is a notable one for LIV. It also adds to the sense that the league's roster is shifting, with more big names reconsidering where they fit as the professional game keeps changing.
