Newport County say a growing list of complaints against their supporters is draining the club's finances and damaging its name.
Newport County have taken a hard public line on their own fans, calling the conduct of some supporters unacceptable and warning that the fallout is hurting the club where it counts.
According to the Welsh side, a list of allegations against supporters is now carrying a real price tag. The club says the issue is costing money and chipping away at its reputation, a double hit for a team that has to watch every pound.
For clubs at Newport's level, off-field problems are rarely just a PR headache. Disciplinary action, extra security and the time spent dealing with fallout all pull resources away from the football side. Reputation matters too, because sponsors, partners and neighbours in the community notice when a club keeps making headlines for the wrong reasons.
The message from Newport is clear: the minority behind the incidents are letting down the majority who turn up to back the team properly. The club is leaning on supporters to take responsibility, and the coming weeks will show whether the warning changes behaviour in the stands.
