Burna Boy and Super Falcons star Asisat Oshoala join four global names as ambassadors for a 21-day tournament with nearly $100K in prizes.
African star power is front and center in SportyBet's first-ever Crash Games World Cup. Nigerian music icon Burna Boy and Super Falcons talisman Asisat Oshoala have been unveiled as two of six global ambassadors for the 21-day tournament, which kicks off on October 14, 2026.
The continental flavour runs deeper. Joining them are South African rugby star Cheslin Kolbe, former Bafana Bafana forward Benni McCarthy and Ivorian footballer Yan Diomande, with DJ Khaled, Sporty Group's global ambassador, rounding out the lineup. It's a mix of music, football and rugby, built around a competition that spans Africa and Mexico.
The numbers are big. Nearly USD 100,000 in prizes will be shared among 5,000 players across the participating markets. The tournament blends individual and team contests, with rewards including cash, exclusive merchandise, Free Bets and a championship ring valued at USD 1,500.
The overall winner will take home USD 5,000 in cash, plus the ring and a T-shirt signed by all six ambassadors. DJ Khaled has promised a fierce fight for the top of the leaderboard as players from every market chase the crown over three weeks.
Crash Games are a betting-style product from a betting operator, so anyone thinking of joining should know what they're getting into and play responsibly. For Burna Boy and Oshoala, the campaign is another sign of African names fronting global brand projects with continent-wide reach.